YouTube 101 – Why Your Real Estate Business Needs Video Content


This workshop will focus on why and how YouTube helps business build a brand, generate opportunities and leads.

About The Class

This presentation will focus on why and how YouTube helps business build a brand, generate opportunities and leads.  Create content to reach your target audience. Video Optimization is one of the most importance steps on YouTube. 

In this class we will cover the following:

  1. Background – We will discuss the history and power of YouTube and success stories
    from Realtors across the country that are using YouTube in their business.

  2. The Target Audience – We will discuss the importance of knowing your target audience
    and the content to use.

    By setting target audiences, viewers will be able to find a Realtors video that are
    specific to the area where the agent is posting.

    - Homes for Sale in Austin, Texas
    - Homes for sales on Lake Travis, Texas
    - Things to do in Bee Cave, Texas

  3. Tools – There are multiple all-in-on video tools that allow a realtor to shoot, edit and
    easily share to content. We will discuss some of the tools to make their video marketing
    easier.

  4. Content – Discuss the various topics that are successful within Youtube for Realtors to
    use for content creation. Additionally, we will discuss:
    a. Titles
    b. Thumbnails
    c. Descriptions
    d. Captions
    e. Playlist

 

Finally, some remarkable ways voice search made YouTube videos more in demand.

1 HR REALTOR ELECTIVE CE
TREC Education Provider License # 9969 | Course # 41694

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Host A Class 

If you would like to host this class for a group of Realtors, Financial Advisors, or business professionals click the link below to schedule a time that works for you.